Drs. Zalzulifa, M.Pd
Creative Business English Skills Through Publipreneur Approaches is a learning material consisting of twenty series for those supposed to working at Creative Industries. The book is written to entitled "Publipreneur Based Language Learning-PBLL" that can be adapted to other languages. In addition to taking the existing culture and national heritage and wealth-fare of Indonesia, hence the material is also designed approach to the publishing occupational competency accepted worldwide.
The aim of this book is to introduce and to enrich the learners with the publishing terminology of English language. The words represent things they find in school as well as their prospective career as an editor and writer in publishing industry. Moreover, fun and challenging exercises are given in practice. Here, lecturers are free to organize the teaching and learning process to suit the students and class characteristics by guiding the use of receptive to productive skills (listening, reading, speaking, writing) or either reading, writing, listening, speaking implemented in publishing cycles of production from prewriting, drafting, revising, editing, publishing, marketing and delivering.
I am all hoping this material is a source of learning process that can be continually improved based on the problems found during the lecturing. It means that during the lecture this material can be evaluated until it fits to the student"s average competencies.
Finally, from the lecture"s side the use of this self access learning materials is also the one way to seriously effort toward the international outlook of the Indonesia Creative Industries" Practitioners---by saying welcome to the "Rise of Creative Class in Indonesia". God bless us all.